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We Are Now Accepting Donations

October 14th, 2019 by Alex Zorach

Pic of Alex Zorach
Hello! I'm Alex Zorach, the founder and currently sole administrator and author for bplant.org.

I have worked on bplant.org for over a year as a side project with no compensation, while using other sources of income to sustain my work. I would like to raise funding for bplant.org. Funding could help the project progress faster by allowing me to dedicate more time to it, and by hiring others if we receive enough funding.

I am publishing an FAQ (Frequently Asked Questions) to address some of the questions people have raised when I've talked about donations. You can find this FAQ in the site footer, under Support Us ยป FAQ. I will keep the permanent FAQ up-to-date as anything changes.

Donation and Funding FAQ

Why is this project important? What does it offer beyond existing websites?

Discussion of plant blindness, the decline of insect populations, and increased knowledge of the importance of native plants have led to a surge of interest in plant identification, tracking the native vs. introduced ranges of plants, and the ecological relationships among plants and between plants and other organizations.

bplant.org aims to address these issues beyond existing websites in two primary ways: a greater focus on ecology and a new technology and development model.

The focus on ecology includes discussion of habitat, life-cycle, and faunal associations of specific plants. This focus on ecology also involves highlighting ecoregions rather than political boundaries. It also involves new ways of tracking and distinguishing wild vs. cultivated plants, as well as native vs. introduced plants.
Maps like this interactive map of Maryland, which we have published for all lower 48 states, take existing data published by the US EPA and other organizations, and present it in a new format that is more interactive and easier to explore.

Technologically, we use a rapid, sustainable development model. Responsive design creates a unified experience between desktop computers and mobile devices, allowing mobile users full access to all site features without downloading an app. Our lean approach to web design creates pages that load quickly and place lighter burdens on processors, thus reducing carbon emissions associated with electricity usage. Our site has experienced almost no downtime, with only a few minutes total downtime so far in 2019, contrasting with the USDA PLANTS database and BONAP, both of which that have experienced hours or days in which their site was totally inaccessible during this period.

Our technological approach has allowed us to achieve a lot in a short period of time, and will continue to do so.

How can I donate money?

We currently accept donations through Liberapay, which accepts payments through Credit Cards or Paypal. You can donate here, and you can also find the donation link in the site footer. We chose to use Liberapay because it allows you to make recurring donations, because it is free open-source software, and because it charges no additional fees beyond payment processing. For large donations, if you are interested in a greater portion of the proceeds reaching us (Paypal or Stripe, credit card processors, take around 3% of a typical transaction) please contact us about donating by personal check.

If you are interested in donating money but neither of these options work for you, please get in touch and we can work something out.

How can I support bplant.org if I can't or don't want to donate?

If you want to support us financially but either lack the means to do so, or just don't want to, you can ask others to donate on your behalf, as a gift. You can also share this post or our donation link with others who may be more likely to donate.
Our post about the ecoregion locator had a total of 68 shares and reached over 500 people through Facebook alone; re-sharing our posts helps us in multiple ways.

You can also help us a lot by sharing or linking to our site in general. Not only does sharing indirectly help us raise funds, but, more importantly, it helps our educational resources reach a broader audience, furthering our mission. Greater visits to our site also help us get better data on what information there is demand for, which helps us to better prioritize our work.

Why would I donate to a business or individual that is not a non-profit organization?

An organization being a 501(c)(3) organization in the United States, or any other type of legally-recognized non-profit organization, is a formality that affords certain tax advantages to organizations that are structured and run in a specified way. An organization's non-profit status is not a guarantee that the organization conducts itself in a way most people would deem charitable. For example, some charities pay their CEO's salaries over $1 million annually (source), and if you look specifically at hospitals and large health clinics, there are many people paid over $5 million in salaries and an overwhelming majority of such organizations paying their top executives over $1 million (source).

For an overwhelming majority of people, there is no tax benefit to donating to a non-profit. Charitable tax deductions in the U.S. are only available to those who itemize deductions. The 2017 Tax Reforms in the U.S. hugely reduced the portion of people who benefit from itemizing deductions. Even if you do personally itemize deductions, you can still achieve more good in the world by giving to a non-tax-deductible cause if that cause is achieving more with your money.

I am committed to running bplant.org with financial transparency that goes above and beyond how typical non-profit organizations are run, publishing our income and expenses in easy-to-understand documents on our website.

How and where will you use the money?

We have negligible costs currently, because of piggybacking on the other websites managed by Merit Exchange LLC, which include RateTea, a site currently with much more traffic than bplant.org, and several other websites. However, as bplant.org scales up to have more traffic, we may need to pay a small amount for cloud hosting and other technology services including email.

Initially, most of the income will be used to pay me (Alex Zorach). This will allow me to dedicate more time to working on the site. If we reach a sufficient threshold, we will hire others. I am committed to never paying any individual more than about $88K annually (in 2019 dollars, adjusted for inflation) and would hire another person well before paying myself a salary this high. This figure is based on inflation-adjusting a 2010 study that found that increases in personal incomes over $75,000 do not affect happiness. A 2018 Study found similar results.

We may also donate money to organizations whose work, resources, or data we use, to nature preserves or land conservation organizations, and other organizations that closely align with our mission, especially when the work is directly related to material on our site.

What are some results that could be facilitated by more funding?

With more funding the following projects could advance more quickly:
  • Refining plant range maps, and completing range maps for non-native/introduced species, as described in this blog post.

  • Completing articles on all ecoregions of the continental U.S., and more broadly, North America, including Mexico and Canada.

  • Completing and expanding more plant articles

  • Adding more photos, both of plants and ecoregions

  • Developing plant ID guides
In addition, we could undertake more forward-looking work, such as integrating with existing plant websites and databases, and further developing the interactive features of our site.

How can we trust that you will use the money to make a difference in the world?

One of the best indicators of how an organization will use money is the work it is already doing. Since our launch in 2019, we have published hundreds of articles, ecoregion maps of North America, and tentative range maps of most plants native to North America. We also have developed and tested many of the interactive features of the site for tracking and reporting plant observations.

And we've done all of this with zero funding whatsoever.

Many organizations have achieved a lot less than the work we've already done, with significant budgets and personnel. You've seen what we can do, and you can expect more of the same! Funding will primarily ensure that we can continue doing what we already have been doing, and that we can do more of it, as well as continually improving the quality of the resources we have already created.

Are you seeking any income or monetizing the site in other ways?

For bplant.org, not currently. The other sites run by Merit Exchange LLC generate income through advertising and affiliate links. I would rather keep advertisement or affiliate links either off bplant.org entirely, or to a minimum. However, I have considered seeking income through these methods. The best way to ensure bplant.org remains fully advertising-free is to donate money so that there is no need to resort to these other income sources. Without any donations, I will probably eventually add at least some minimal advertising in order to cover server costs and provide some minimal compensation as the site grows. I have also considered an institutional subscription model as some educational institutions subscribe to various databases and open journals.

Since I am actively soliciting funding, if I do earn any income associated with bplant.org through advertising, affiliate links, or other sources, I will publish the gross earnings from these other sources as well.

Any more questions?

Please get in touch! I am eager to answer any further questions from anyone considering donating!

US State Ecoregion Maps, New Footer, Ecoregion Article Progress, and References

September 19th, 2019 by Alex Zorach

We are pleased to announce a number of different types of progress that we've made over the past several weeks, including publishing US State Ecoregion Maps, a new site footer, completion of more ecoregion articles, and a reference system on articles.

US State Ecoregion Maps

Although we've had maps of the ecoregions themselves since July, we more recently published ecoregion maps of all lower 48 U.S. states. The maps show an outline of county boundaries to help people place the regions relative to familiar borders.

The map of Pennsylvania is particularly illustrative of what these maps offer:



You can easily access a list of all these maps through the site's new footer.

A New Footer

At the bottom of each page on the site, you can see our new footer. The footer provides one-click access to key pages of the site, including the state ecoregion maps and the ecoregion locator (that looks up the regions for a town, address, or point on a map). The footer displays as columns on desktop browsers and collapses into rows on small mobile devices.

The bottom row contains links to our social media accounts, which right now is just Facebook, but we will add others over time. The footer has ample room for more links as we continue developing the site.

Progress on Completing Ecoregion Articles

As there are 181 level 3 ecoregions in North America and 967 level 4 ecoregions in the continental U.S., completing articles on these is a huge amount of work. However, we've made significant progress. As of today, we have written 100 articles on the level 4 regions and 32 on the level 3 regions. We also have articles on all level 1 and 2 regions. This places us at over 17% done with level 3 regions and over 10% done with level 4 regions.

State-wise, our articles for every region in Delaware, Pennsylvania, Maryland, New Jersey, New York, Connecticut, and Massachusetts are complete, and we are close to completing Ohio, Virginia, North Carolina, and New England. We have initially focused on regions near the mid-Atlantic region where we are located, but we plan to turn soon to also cover the ecoregions near major population centers throughout North America, as our site has been growing and attracting interest and viewers from all over.

A Reference System on Articles

If you check the articles, you will find that they now contain a list of one or more references. This is part of a new reference system that we have developed; this system is also integrated into our whole site, so sources can be seamlessly added to plant articles and other pages of the site.

The reference system is designed so that individual references can be modified or updated and the changes will automatically be reflected on all pages of the site. The system can also automatically-generate citations from standard formats used by most peer-reviewed journals, which will make this aspect of our site more efficient to maintain.

We also have a footnote system under development, to produce clickable in-text citations.

The references serve multiple purposes:
  • Showing people they can trust our articles - Unreferenced work can be dangerous in its potential to spread falsehoods. The references provide a way for people to know where our information comes from and verify it in the original sources.
  • Pointing people to further research - In many cases, the referenced work is much more extensive than our brief summary articles, and it in turn references massive volumes of literature. The references thus give a starting point to people who wish to dive into a subject in more depth.
  • Giving credit - The work we have done with our ecoregion maps and articles is not so much new or original research, as it is a new way of presenting and summarizing research and work that was carried out by numerous others over a period of many years. We want to credit these people and draw attention to their contributions.
  • Helping people sort out or track down inaccurate or disputed info - No research is perfect, and there are numerous errors and inconsistencies in the body of written work describing plants and ecoregions. By showing where our information comes from, we hope to make it easier to detect and resolve these errors and inconsistencies.
The system is also built so that in the long-run, it will be easy to conduct searches of references by author, title, or publication, and also pull up lists of which articles on our site reference which sources.

Thank you for your continued enthusiasm and support!

Our site has been live for a little over 8 months now, and is still incomplete, yet we've already seen huge outpourings of engagement, enthusiasm, and support on social media. This is encouraging, as our biggest purpose and goal is to help the information we are publishing reach as large an audience as possible, so that we can ultimately help restore and protect our ecosystems.

Thank you to everyone who has helped share our site! We will continue to post about our progress!

Tentative Range Maps of Native Plants

August 12th, 2019 by Alex Zorach

Range maps, showing the regions where a plant species is native, and those where it is introduced, are a key feature of plant websites. These maps are important to gardeners, landscapers, and people doing ecological restoration work, who often wish to favor native vegetation. The maps help people decide which species to plant and which to remove.

We are excited to announce the publishing of tentative range maps of 5660 plants native to the continental U.S. The maps have some shortcomings and inaccuracies, and omit many species, but we hope that even as-is, they are an improvement over what is currently available on other websites, primarily because they are organized by ecoregion rather than political boundaries.

These maps will also serve as a foundation to build on, by adding greater detail, updating the maps for accuracy, and making distinctions in a plant's native vs. introduced status not made by existing databases.

We have redesigned the layout of the plant pages both to include the range maps, and also feature a photo and brief summary of each plant.
The new plant pages have a multi-column layout on desktop browsers, collapsing to a single-column layout on mobile devices. The full-page layout features a photo, brief summary, and range map in a narrow left column, with the remainder of the article in the main column.

Where did the data come from?

The data for our range maps was taken from the Federal Highway Administration's Ecoregional Revegetation Application (FHWA ERA), a tool intended to help people select native plants for ecological restoration purposes. Although the ERA contains a wealth of data, its search features are limited: one can generate lists of plants by region, but cannot use it to generate range maps for specific plants. The data is also viewable only in a wide-table format that is not ideal for researching a specific plant.

Our starting range maps can be seen as a new way of visualizing the data from the ERA, in a way that focuses on each specific species.

Limitations of the ERA data

Our spot-checking of the ERA data has turned up several limitations:
  • It only covers native, not introduced species.

  • Many important native species are missing.

  • Data is only for the U.S., not Canada or Mexico.

  • Ranges are systematically overestimated in multiple ways.
The first three problems are fairly straightforward, but the third, overestimation of range maps, warrants explanation.

How does the ERA data overestimate range maps?

The ERA data was generated using county-level data in the USDA PLANTS database. Plants are marked as native to an ecoregion in the ERA if the USDA PLANTS database records them as native to at least one county intersecting that region. Although in a few cases the ERA data has corrected obvious errors in the USDA data, there are several widespread problems remaining:
  • The USDA PLANTS Database distinguishes between plants native to North America and introduced in North America, and sometimes more specifically in the U.S. vs. Canada, but it does not distinguish between plants native to part of the continental U.S. and introduced in other localities.

    An example of this would be how the ERA data marks Common Milkweed (Asclepias syriaca) as native to the Cascades and Williamette valley in the Pacific northwest, whereas this plant is introduced there, even though it is native to the continental U.S. Numerous such examples exist.

  • Some ecoregions cover a large geographic area, and even if the range map accurately notes that a plant occurs in the region, it may only occur in a small portion of it. This leads plant ranges to be overestimated at the edges of its range, especially where the regions extend far outside the plant's range.

    A region where this frequently occurs is the Northern Glaciated Plains, which extends from southern Alberta and Saskatchewan southeast into South Dakota; plants reaching their northwestern limit in South Dakota thus end up with a range map extending into Alberta and Saskatchewan, even when they do not occur anywhere near there.

  • Some counties intersect multiple ecoregions, and, especially for isolated records of plants in a single county, this results in plants being marked as native to multiple ecoregions when they may not occur in all of them. This problem is common in western states with large counties spanning many ecoregions.

  • A few of the entries in the USDA database are of dubious origin and may be outright wrong. For example, the USDA marks common milkweed as native to Texas, but other sources said that the report was unconfirmed and we could find no other reports that the species even occurs, let alone is native, anywhere in the state.
Unfortunately, these factors can interact to produce gross overestimation of some plants' ranges.
The USDA PLANTS map for Common milkweed (Asclepias syriaca) showcases the interacting factors leading to gross overestimation of plant ranges. Most of the Montana counties are probably errors, as BONAP shows the species not even found in most of those counties. The western parts of the range, reaching as far as Oregon, are easily verified as introduced populations, but the USDA marks these as "Native". These western counties intersect multiple ecoregions, resulting in the plant being wrongly marked as native to all regions intersecting any of those counties, and the regions themselves extend far outside the borders of these counties into areas where the plants have never been reported.

Treat our tentative range maps with caution, and consult external sources.

Because of these limitations, we recommend treating these range maps with caution, especially around the edges of ranges, before concluding that a particular plant is actually native somewhere. We have a written note under any range maps that were auto-generated and have not yet been thoroughly reviewed, warning people of these issues and linking to this post.

One of the best supplemental resources for plant distribution and native status is BONAP's county-level maps, which in many cases are more accurate than the USDA PLANTS database. Plants of the World Online (POWO) also includes coarse data for the native vs introduced status of plants worldwide, including data breaking Mexico into several broad regions.

Building Off These Maps

These maps are only a beginning, a framework we are using to jump-start the process of building more accurate maps. We are already well underway developing a tool to manage the maps in a time-efficient manner, and we have several concrete plans to improve the maps:
  • Building maps for introduced species and native species omitted from the ERA.

  • Addressing areas where plants are native to the U.S. but have been introduced or expanded their range locally, as the USDA fails to make this distinctions.

  • Adding more geographic detail - The ERA-based maps use level 3 ecoregions, whereas we have data on level 4 ecoregions. A finer level of detail can fine-tune geographic boundaries and also track plants whose range or native status is limited by other ecological factors that correspond to ecoregion boundaries, such as altitude, soil type, or topography.

  • Investigating cases where isolated counties led to multiple ecoregions being marked, and determining which of these regions the data is relevant to.

  • Expanding maps into Canada and Mexico.
These goals, however, are a potentially endless amount of work, so we plan to prioritize. Our priorities will be to make more accurate maps for ecologically-important invasive species and common or widespread native species, especially including dominant tree species and weeds that gardeners most frequently encounter and ask about. We also will begin by prioritizing the Mid-Atlantic states and expand outward. However, we will also respond to user engagement, interest, and requests, and give priority to the plants, articles, regions, and range maps that people have the most interest in or need for.

Check Out What We Have!

To explore our range maps, type the common or scientific name for any plant species native to North America into the search box at the top of the page. We currently have 6159 species listed, and of those, nearly 92% have tentative range maps.

By searching for pages, you will help give us data on which plants people are most interested in, which will help us know which plants to prioritize. You can also contact us with your requests!

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